Business news for Mon, 31 Dec 2007 & with words demand+product. 2 news.

TEL AVIV (MarketWatch) -- Magic Software Enterprises Ltd., the Or Yehuda, Israel, provider of business-integration and application-development technology, sold its Advanced Answers on Demand subsidiary to Fortissimo Capital for $17 million. Fortissimo is the Rosh ha'Ayin, Israel, investment firm. Magic expects to post a more than $9 million gain on the sale of AAOD, which develops software for application in long-term health care, including retirement facilities as well as home-health and rehabilitation agencies. As part of the deal, Magic has licensed to AAOD the right to continue to sell its product portfolio for three years.

LONDON (MarketWatch) -- Sales of semiconductors rose 0.7% in November compared to October to $22.5 billion, or 2.3% more than last year, the Semiconductor Industry Association said Monday. "Early indications are that consumer products with high semiconductor content such as LCD TVs, PMP and MP3 players, along with digital cameras all sold well in the holiday buying season," said SIA President George Scalise. "While unit demand has been very robust, average selling prices have declined in a number of key product segments," it added.