MediaPost | Media News
Continuing with a new model of on-air/online campaigns, TBS is running a holiday effort with Home Depot. They run during the net's "Breakroom" afternoon comedy block. It's the first time sponsorship has been customized with a micro site.
MediaPost | Marketing News
[Automotive] The company says consumers will also be able to talk to each other and leave reviews, ratings and comments, making the site what BMW hopes will be an online community of enthusiasts, as well as a 360-degree marketing kiosk for configuring, ordering, buying, and servicing BMW cars.
L.A. Times - Business
Picture this: an online photo-sharing site with a loyal customer base and no corporate ties run by a close-knit clan out of Silicon Valley. Ever the proud father, Chris MacAskill screens 20-year-old home movies of his sons -- Ben singing about a stegosaurus, Mark getting a mohawk -- on his laptop.